Commerce Technology
Includes: B2B E-Commerce Platforms, D2C & DTC Platforms, E-Commerce Analytics, E-Commerce Marketplaces, E-Commerce Operations, Loyalty & Rewards Programs, Merchandising & Pricing, Product Information Management, Retail AI & Analytics, Retail Analytics, Retail Operations, Returns Management
Public Sector Summary
Commerce Technology M&A Snapshot
Commerce Technology is one of the technology sectors tracked in ComCap's M&A intelligence database, with 234 tracked transactions representing $172.1B in aggregate reported value where deal terms were disclosed. Relevant subsectors include B2B E-Commerce Platforms, D2C & DTC Platforms, E-Commerce Analytics, E-Commerce Marketplaces, and E-Commerce Operations. ComCap has published 20 research reports on this sector. 5 ComCap bankers cover it directly. Where deal terms were disclosed, ComCap tracks 2.2x median EV/Revenue across 9 priced deals for this sector.
Transaction Activity
Deals by Year
Deal Type Breakdown
Valuation Multiples
Who buys in Commerce Technology
133 of 160 classified buyers were strategic, across 206 deals whose buyer type came from a source document rather than a model. 46 could not be classified to either side and are excluded from the split. A further 28 model-inferred deals are excluded.
How buyers pay
Share of 125 deals that disclosed a consideration structure. A deal can use more than one, so these do not sum to 100%. 28 model-inferred deals are excluded.
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